Elissar Jewels x Sobia Nazir

This exciting campaign collaboration came together beautifully and seamlessly. Elissar is honoured to be featured in a new collection by Sobia Nazir. The photoshoot took place in the countryside of England where Indian-made jewellery and Pakistani-made clothes worked together elegantly. Sobia Nazir started her business in 1995 and took until 2006 to become the well-established brand it is today. The brand gained attention in pre-social media times around the world from London to Dubai. The couture is a fusion of traditional and contemporary designs making all her pieces the perfect pairing for our Elissar Jewels Jewellery.